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Price Chopper rolls out new rewards program

OVERLAND PARK, Kan. – Price Chopper is pleased to introduce a new REWARDS program that gives its shoppers even more ways to save, earn rewards points and more flexibility to redeem rewards.

Price Chopper Shoppers can use their existing cards with the new program. If they currently use their rewards points for fuel, they can still do so in the same manner as before. However, Price Chopper has improved the rewards program in the following ways:

  • Shoppers no longer have to preselect food or fuel rewards. Points can be redeemed for fuel or food at any
  • Shoppers can choose specific offers to redeem rewards points through Price Chopper’s website or mobile app. Food rewards are loaded directly to the shopper’s card and applied automatically upon check
  • Ability to load digital coupons to
  • No longer a minimum purchase to earn fuel

“We’re very excited about the newest evolution of our rewards program,” said Casie Broker, Chief Marketing Officer, Price Chopper. “We’ve been helping Kansas City families save on groceries after 40 years and this takes it to the next level.”

The new rewards are the next step in Price Chopper’s longstanding loyalty card program. Price Chopper was the first retailer in the region to offer a loyalty card to its customers in 1998. Since then, it’s evolved to include fuel savings through a partnership with QuikTrip, which began in 2010; and the option of redeeming points towards future food purchases in 2014.

More information about Chopper Shopper REWARDS can be found at www.mypricechopper.com/rewards-program.

About Price Chopper

Price Chopper’s 52 stores are locally owned by the Ball, Cosentino, McKeever, and Queen families, all of whom live in Kansas City and oversee store operations on a daily basis. For 40 years, the owners and employees of Price Chopper have been committed to providing the highest quality products and top-of- the-line customer service to the thousands of customers they serve every day. For more information, please visit www.mypricechopper.com.